It all started in August of 1970 with a simple bean-cooker: a glazed brown crock liner, white steel housing and aluminum lid. What the Crock-Pot® brand did first was expand the cookbook to offer a real practical variety of dishes for the bean-cooker. The brand then redesigned the product’s outer wrapper and added handles and a glass lid. By associating the crockery liner with its pot-like shape, out came the name Crock-Pot® slow cooker. This slow electric stoneware cooker introduced a new category of appliances to the trade in January 1971 and revolutionized the way Americans cooked for their families.
A Crock-Pot® slow cooker combines old time principles to produce exceptional flavor, nutrition and economy cooking. Success breeds imitators, and Crock-Pot® slow cookers are no exception. You’ll see the word ‘crockpot’ and may presume it’s the original brand of slow cooker. But if it’s spelled ‘crockpot’ without a hyphen and ® then it’s not a Crock-Pot® slow cooker.
Sunbeam Corporation (Canada) Limited d/b/a Jarden Consumer Solutions Crock-Pot® brand offers a full-line of slow cookers, accessories and replacement parts.