About the Crock-Pot® Brand

About the Crock-Pot® Brand

The Original Slow Cooker

It may surprise you to learn that the Crock-Pot® slow cooker, used in so many kitchens around the world, debuted over four decades ago as a simple bean cooker. At this time, the Crock-Pot® brand defined a new way for homemakers to serve an affordable, tender, delicious meal to their families using inexpensive cuts of meat and offered assistance to busy moms caring for their family with a convenient cooking method that helped minimize time in the kitchen. Crock-Pot® slow cookers are a part of many fond family memories as a recollection of favorite dishes and cooking aromas from generations past.

The Evolution of Deliciousness

Over the years, countless meals and new recipes have been created with pride by moms and dads alike. While many different tastes and many different styles have evolved in slow-cooking, Crock-Pot® slow cookers have kept up with the pace. The Crock-Pot® brand continues to advance with new innovations that meet the demands of today’s modern lifestyles and help fulfill self-expression of creative cooks at home. From manual slow cookers to fully-programmable, automatic-stirring slow cookers, we continue to develop products that address the needs of households today. It is easier than ever to enjoy a flavorful, convenient, home-cooked meal without having to spend time any in the kitchen.

Meals, Moments & Memories

Nothing brings good times and good friends together like delicious food. Crock-Pot® slow cookers have been the center of countless gatherings, get-togethers, cookouts, and, thanks to our line of ultra-portable Crock-Pot® Cook & Carry™ slow cookers, tailgating parties. In recent years, we have designed specialty products to make entertaining easier and more convenient, including the Crock-Pot® Hook-Up™ Connectable Entertaining System. Whether cooking for two or entertaining a crowd, the convenience and ease of Crock-Pot® slow cookers make dishing up home-cooked meals, and memories, simple, smart and fun!